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"I love this lip balm so much! It's so hydrating that it literally melts into my lips leaving them smooth without being sticky. It also lasts a long time, so I don't feel like I have to continuously reapply but I do anyway—it just smells so good! FYI, I am not a lipstick kinda gal but, I like to have a hint of color on my lips and this does the trick. I 10/10 would recommend this lip balm." – @Chelbb, Birchbox Community Management Specialist
Say "Ahh". Consider our new How to Hygge Limited Edition Box your invitation to take a much-deserved staycation. 🛀 There's tranquility-inducing treats like a calming candle, a sleep-inducing pillow spray, and even cozy socks to get you into a 💆🏻 state of mind.
*Want to win a year of Birchbox? Check instructions at the bottom of this caption* Today we're shining a much deserved "Spotlight On" @deepica, the founder of @livetinted, a social media community dedicated to creating content and encouraging dialogue surrounding the representation of all skin tones in beauty. Deepica’s passion for breaking barriers in the beauty industry has led her to speak out and encourage brands to embrace women of all complexions, ethnicities, and backgrounds. To learn more about Deepica's journey from the business side of beauty (fun fact: she worked at Birchbox!) to building a super successful YouTube channel and her dream career click the 🔗 in our bio. To enter to win a year of Birchbox, head to @livetinted!
Primer ✅, SPF ✅, Tinted Moisturizer ✅! We're so excited to welcome this mega multitasker to our Shop! Not only does the LUMAVEIL BEAUTY™ On the Go Mattifying Primer SPF 50 prime, protect, and add light coverage, but it also keeps skin shine-free (an ideal combo as temps start to heat up). ☀
👀 spy a pretty sweet @supergoop stash! We try to slather sunscreen on our face and bodies 365 days a year, but it's easy to forget those precious 👄. The skin on your lips is ultra thin, which makes it prone to sun damage. Keep them shielded from the sun’s rays with these SPF-packed protectors.
Earth month is coming to a close and if you haven’t already, click the link in our bio to read about how one of our favorite sustainable haircare brands @davinesnorthamerica is not only devoted to giving us good hair days, but also to making the 🌎 a better place. #earthday #sustainablebeautymonth
Skincare can be complicated. To simplify, we're breaking down a 4-step nighttime routine with some of our favorite product picks: 😴
Swap out your regular cleanser 1-2 times a week to slough away build-up of dirt, grime, and dead skin with a brightening scrub (we like: @acureorganics Brilliantly Brightening™ Facial Scrub)
Using your ring finger, gently tap a hydrating eye cream or gel under eyes and on lids (we like:  @biodermausa Sensibio Eye Contour Gel) Fact: The skin under your 👀 is more delicate than the rest of your face so make sure not to tug!
Apply a nourishing night cream (we like: @dermae Hydrating Night Cream with Hyaluronic Acid) to your face and neck using light upward motions.
Slather your lips with a conditioning treatment (we like: @drlipp miracle balm) to moisturize while you catch some 💤
Here comes the ☀...FINALLY! Mimic a sun-kissed radiance safely with @benefitcosmetics beloved Hoola Bronzers (fun fact: they're made of matte pigments so you get the glow without the side of shimmery shine). Just sweep the powder all over or concentrate it in the hollows of your cheeks for a subtle contour.
"I LOVE this liquid eyeliner! I am extremely picky when it comes to my eyeliner and this one is a must-have! It goes on smooth and is easy to apply. It also STAYS in place and does not smear or smudge AT ALL!! I highly recommend this eyeliner and I will definitely be ordering some more when my sample runs out!”—Subscriber Caroline, in one of 48,000+ reviews of @eyeko Skinny Liquid Eyeliner
Want to know what your Zodiac sign says about your leadership style? Click the link in our bio to find out along with which trailblazing woman personifies it.
"I love this CC cream! It actually blends well into my really pale skin and gives me an even skin tone without too much coverage (I like light coverage). It was thicker than I expected, but it disappears into my skin so naturally. It doesn't look cakey or patchy on my dry skin, which is a huge plus! I can't wait to buy the full-size product!"– Subscriber Savannah's review of @supergoop Daily Correct CC Cream SPF 35 (It's just 1 of 53,000+ reviews of the product in our Shop!)
“I have thick, frizz-prone hair. Lately, my hair and I have been going through an unfortunate rough patch—nothing I tried seemed to smooth or de-frizz my mane! Cue this incredible conditioner and its accompanying shampoo. All of a sudden, I have incredible hair. Love it. I suggest it to anyone whose hair feels dull, dry, frizzy, or just blah.”– Birchbox Subscriber Emma’s review of @Davinesnorthamerica’s LOVE Smoothing Shampoo & Conditioner 💜
Looking for a new perfume but overwhelmed by all the options? Our new Best of Birchbox Fragrances Kit has a curated selection of scents from floral and fruity to sweet and spicy, with brands like @juliettehasagun, @cleanreserve, @tocca, and more (plus, a super luxe full-size hand cream!). Happy spritzing!
Bring on the @briogeo! We're loving the Roscaro line from the eco-conscious haircare brand, which features shampoo, conditioner, hair treatments, and styling products infused with rosehip, argan, and coconut oil to nourish and prevent damage. Plus, it smells ah-may-zing 😍
“I've tried other natural deodorant and none ever worked. Until this came in my box! It's a little gritty when going on, but a little goes a long way. I love the Lavender Sage scent and it's very calming after a nighttime shower. It works to protect against odor and wetness all day! I’m in south Texas heat so that's saying something. I'm a convert!” – Subscriber Alison's review of @schmidtsnaturals Lavender & Sage Deodorant Stick
This is one killer lineup! Our new Eyeliner Try-It Kit is packed with pencil, gel, and liquid liners, along with tools to help you apply them with ease—PLUS a super helpful guide so you can discover the formula (and look) you love. Click the 🔗 in our bio to Shop!
Hi everyone! It's Mollie (@molliechen) from the B Team! I wanted to share my low maintenence, everyday makeup routine with you lovely people! What does your daily makeup routine look like? Let me know if the comments below!

Products included: 
Herbivore Botanicals Rose Hibiscus Face mist 
IPKN Radiant Cream Primer SPF 15
COOLA® Rōsilliance® Organic BB+ Cream SPF 30
Benefit Cosmetics Boi-ing Airbrush Concealer 
Milk Makeup Lip + Cheek
Smith & Cult The Shining Lip Lacquer
Oribe Gold Lust Dry Shampoo Purse Spray
“Having breakout prone combination skin can be tricky especially if you are in your 40s. This was a pleasant surprise. No strong perfumes and no heavy greasy feeling when applied. No excess oiliness and no breakouts! Skin feels and looks great! I do not use foundation, only powder and blush. No need to blot with oil absorbing papers midday with this product.” – Subscriber Kiki’s review of @clarinsusa Multi-Active Day Cream SPF 20.
Spring is in the air, and on our wrists with @cleanreserve's Citron Fig scent. It’s made with sustainably sourced mandarin, cardamom, and sandalwood for a warm and refreshing burst of brightness.
Want to learn how to nail that perfect winged liner look? Follow along to watch @thisiskella from our Merchandising team teach you how to get the look on your own. Got questions? Leave them in the comments below!
Don’t let your fresh dye job get washed down the drain 😱@Davinesnorthamerica's MINU shampoo, conditioner, and serum for color-treated hair helps keep your color vibrant for longer thanks to its eco-friendly formulas made with protective caper blossom extract. Plus, they’ve garnered a combined 25,000 reviews in our Shop...so you know it’s good. #sustainablebeautymonth
This is our kind of bottle service. Have you spritzed @tocca fragrances delightfully dynamic perfumes, each inspired by a different personality and mood? There’s bold and powerful Cleopatra, sultry Stella, and the new gal in town: confident visionary Maya, with notes of wild iris and black current. Do you have a favorite fragrance? Tell us👇!
Skip the suds! Our new Intro to Dry Shampoo Kit is filled with some of our favorite oil- and odor-busting formulas from @theouai, @oribe, @love_amika, and more. Throw one in your gym bag, keep one in your desk drawer, pop one in your purse...basically you'll never be without your go-to hair helper again.
🚨Attention all Beauty Protector fans: this is HUGE.🚨Everything from the brand behind our #1 selling detangler (with more reviews than any other product on Birchbox.com!) is currently 25% OFF. Stock up now before it flies off our shelves. Use code PROTECT25
📚 Announcement and Giveaway 📚 Our April #BirchboxBookClub pick is Let Your Mind Run by Olympic Medalist Deena Kastor and Michelle Hamilton. 10 lucky people will win a signed copy! To enter, tag your favorite workout buddy below! 🏃‍♀️🏃Oh, and one more thing! Are you in the NYC area and would like to run with THE Deena Kastor (@deena8050 ) ?! Join us tomorrow for a Birchbox Community Run that will end at Birchbox SoHo with a chat and Q&A with Deena. Click the link in bio to register!
Raise your hand (HIGH) 🙋🏻 if you don't think you're making the salary that you deserve. In our latest installment of “In Pursuit Of" we're offering ways you can tackle this tricky topic to go after that raise so women can finally bridge the gender wage gap once and for all.
"I love how this @janeiredale stain adds a subtle tint to both my cheeks and lips. The natural pink color instantly brightens my face without appearing too intense. I like to keep it in my purse at all times for when I’m out and about and in need of a quick pick-me-up!” @olosnah, Executive Assistant to our CEO and COO
Hi everyone! It's Sasha (@sasha.bonet)—one of the newest members of the B Team. I thought I'd share my Sunday night self-care routine with all of you. Do you also use any of the products in my routine? Let me know in the comments below!
This is how we go nude 😊. We're pairing @lipstickqueen's Lip Liner in Natural with complementing 💄shade Nothing but the Truth. Helpful hack: when you line and fill in lips before swiping on lipstick, it not only extends its wear, but it also keeps color from feathering.
Oh la la! Our new French Beauty Secrets Kit is here to spread that coveted effortlessly polished vibe stateside. Inside you'll find French Pharmacy favorites and tips on how to use them from our super chic @birchboxfr Editorial Director @mathildelacombe 🇫🇷
Beyond just giving you good hair days, @Davinesnorthamerica is also good for the environment. In honor of Earth Month, we're spotlighting this awesome sustainable brand. Click the link in our bio to learn 6 facts about this customer-loved haircare company and how its working hard to make the world a better place. #sustainablebeautymonth #earthmonth
Who needs to layer multiple hair styling products when you have this major multitasker? @number4haircare Jour d'automne Smoothing Balm works to fight frizz, add touchable texture, smooth, and protect against humidity and heat damage. Work a small amount through damp hair, then blow-dry or air-dry.
Thinking about quitting your current career to pursue another path? If yes, then you must read our latest installment of our "Spotlight On" series with Damilola Okonkwo. Damilola’s desire to provide an alternative education for her children led her to quit her longtime career in finance and turn her passion into co-founding the @alternativelearningcentre (ALC) in Lagos, Nigeria. She also works to highlight inspirational women doing awesome things on an Instagram page that she founded, @disruptivewoman (which inspired our office hours series!). To read more about Damilola and her career and life advice, click the link in our bio.
BIG NEWS: Our exclusive Birchbox brand @arrow_beauty just launched the new REVITALIZE Undereye Brightening Serum! This will be your morning savior - with ginseng and caffeine to de-puff and soothe under eyes plus light coverage to brighten dark circles. It’s an instant perk me up ☺️link in bio to shop now!
“I'm going to get real with you guys: I have a nervous habit of picking at my lips (I'm probably nervous about all of the money I spend on wine and beauty products), so they're basically always chapped and flaky—especially in the winter. I love using the @Sarahapp Vanilla Bean Lip Scrub. I take a tiny amount and rub it across my lips. They literally feel brand new after I use it and and are SO smooth!” – @brittt09, Senior Manager Brand Marketing
Taking it back a few weeks to when @thiskella got her hair done by @naeemahlafond of @love_amika  #humpdayhair | @thisiskella
NEW TO THE B-TEAM! Hey guys! 👋🏾 It’s Mengly, here (@missmengly)! I’m a self-professed textile obsessive with a design company specializing in accessories called @lineagermania. I love hunting for beautiful objects in markets around the world. I also have a big passion for exploring new places, home decor, odd textiles and textures that inspire my collections. As far as my beauty routine is concerned, I’m mostly an au natural kinda gal, but always love a pop of color on my lips or my lids.
Mousse tends to get a bad rap, but they've come a long way since the crunch-creating formulas of decades past. We love how @oribe Grandiose Hair Plumping Mousse gives bombshell body to even to the most fine, flat hair. Just work a golf ball-sized amount through your palms, then run through damp strands.
NEW TO THE B-TEAM! Hi everyone! 👋🏽I’m Mollie (@molliechen). I’m one of the Birchbox co-founders, so if you’ve been a subscriber for a while you might recognize me from vintage Birchbox videos. Now, I work with startups on brand strategy, which is really fun and reminds me of the early Birchbox days. I live in Brooklyn with my husband and our daughter, Lilly (who is almost 10 months), and spend way too much time thinking about food, wellness, and how to optimize my time. Beauty-wise, I’ve always been a big skincare person because if you have great skin you don’t need to wear much makeup. I’m also a funny combination of extremely picky and lazy so I prioritize products that are quick, easy, and deliver immediate impact—I can get ready in five minutes flat! Finally, since becoming a parent, I have become extra appreciative of concealer, brightening creams, and dry shampoo. Can’t wait to share my tips and hear yours!
“I received @BenefitCosmetics BADgal BANG! in my Birchbox and was hooked at first swipe! The wand’s short spiky bristles help give my lashes lots of volume and length with just one application. I also love how the flexible brush allows me to get into those hard-to-reach spots. This mascara now has a permanent home in my makeup bag.” —@amandabetkind, Junior Copywriter
NEW TO THE B-TEAM! Hi everyone! 👋🏾 I’m Sasha (@sasha.bonet). I’m a freelance writer for magazines like Vogue, Elle, and Village Voice. When I was asked to join the B Team, I was so excited as I often feel excluded from spaces that are beauty focused because I rarely see women like myself represented. I struggle to find concealer shades that match my brown skin with deep red undertones. More exhausting is the never-ending search for hair products for my curls. Curl types have such variety and just because a product says “for curly hair” doesn’t mean it works for me. As a single mom and freelancer, my schedule varies daily and I don’t have that much time to dedicate towards a beauty routine. Natural ingredients are important to me—I'm always searching for plant-based products without any toxic chemicals that are made animal cruelty-free. I just turned 30 and I am noticing differences in my skin and body. My eyes constantly look as if I need more sleep, gravity is doing what gravity does, and everyday my elbows
Here's one of our hair secrets (well, not for long!): We love to spray @bumbleandbumble's Thickening Spray Pre-Styler on our fine, flat strands before blow-drying to plump up the volume. Since we shared, what are your go-to hair hacks? 🤐
Happy April (and Easter to those who celebrate today🐰)! We are so excited to unveil this month's box adorned with bright, beautiful blooms and filled with awesome beauty goodies freshly picked for you 🌺. How beautiful is this box design by @jessraephoenix?
“I love @winky_lux Glazed Lips Donut Lip Glosses for their super lightweight feel and non-sticky texture—which makes the perfect gloss formula, in my opinion. All four shades have subtle shimmer and smell deliciously sweet. My favorite is the Sugar Glaze shade, which goes on sheer but has a touch of glitter and shine. I like to wear it on its own or over a lipstick to add a cool holographic effect.” - @nicoleuscage, Photo Coordinator.
Making life easier one purse-friendly beauty product at a time. Current on-the-go favorite: @love_amika Un.Done Volume and Matte Texture Spray | Regram: @363bond
“The rich texture of the @Sheamoisture Curl Enhancing Smoothie is the ultimate boost of moisture for my kinky, curly hair. I apply it to damp strands, style as usual, and the result is a beautiful twist out. I also rub a bit in the palms of my hands then smooth over to revive my hair on non-wash days. Helpful hint: a little goes a long way.”—@elekima, Director of Social and Content. What products do you use to care for your curls? ➰
The best way to wake up is with @ritualsusa Laughing Buddha Shower Foam 🚿. Upon contact with water, the invigorating 🍊and cedarwood scented gel transforms into a luxurious feeling lather that leaves skin smooth and moisturized.
Last week @emilyxrpan, author of our March #birchbox book club pick, The Astonishing Color of After, stopped by Birchbox HQ to chat with @natnreece! This week, her book became a New York Times Bestseller! Congrats, Emily!🎉 Go grab her book and join us the evening of Thursday, April 5th for a #birchboxbookclub Facebook Live!
Hi all! Pooja (@poojagar) here from the B Team sharing some of the staples I store in my (tiny) NYC bathroom. While I have to *really* love the product for it to even make it in my bathroom cabinet there are few items that I definitely fan girl over.  I can't get enough of the @beautyprotector Protect & Detangle which is my post shower go-to for getting rid of knots and tangles in my hair. I also adore the @livingproofinc No Frizz humidity shield to save my straight 'do in the warmer months. For makeup my number one must-have is @milkmakeup highlighter to give my skin a natural ✨glow ✨. See anything that you also use in your routine? Tell me down below!
“@cleanperfume Original is one of my favorite fragrances! The light citrusy scent screams spring (even when it doesn't feel like it outside) and is a total mood-booster whenever I spray it onto my wrists. Since it's so fresh, I especially love wearing it in the warmer weather months.” – @malicecoker, Senior Associate, People and Culture